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Has the volume(音量)in a restaurant ever nude you finish your meal early? If so, you're not alone. Res...
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Has the volume(音量)in a restaurant ever nude you finish your meal early? If so, you're not alone. Restaurants handle diners in various ways to influence food choices and consumption, from lighting to menu to server presentation. Unfortunately for those headache-prone restaurant goers, some places also choose to turn up the tunes and the background noise.
Chef Mario Batali is often blamed for the phenomenon of ultra-loud or noisy restaurants in the 1990s, when he decided to flood the dining room with the same loud tunes he was playing in his kitchen. And other chefs followed suit. Some restaurateurs felt a "livelier" atmosphere encouraged more customers, but a side "benefit" was quicker table turnover, thus increasing the number of people who could dine in a specific evening.
A 1985 study out of Fairfield University looked at how chewing speed varied according to the type of music being played. Although the volume level was kept the same for both musical situations, it's important to note that fast-tempo(节奏)music often gives the impression of being louder than slower music.
"A significant increase in the number of bites per minute was found, and the effect was largest for fast music," the researchers wrote in the study. So, the faster, louder music gets people to down their food more quickly, relieving the table for future customers.
There're opinions about whether or not this is a sound practice. "A restaurant that places profit above dining experience often plays loud music with a fast tempo that puts diners under pressure to eat more quickly, even if that means they're less able to enjoy their meal," writes Dr. Neel Burton in Psychology Today, adding that loud, fast music reduces appetite.
What's more, some would-be repeat diners will shy away for fear of another ultra-loud meal. The non-profit group Action on Hearing Loss found in a 2016 survey of nearly 1,500 people that 91% of those who view a restaurant as too noisy would choose not to return.
1.Why did some bosses of the restaurants favour loud music?
A.It might help attract more customers.
B.It was the favorite kind of music of them.
C.It made the restaurants softer and sweeter.
D.It could increase the popularity of their restaurants
2.What plays the most important role in the effect of music on diners?
A.Its content. B.Its length.
C.Its speed. D.Its quality.
3.What is Dr. Neel Burton's attitude towards flooding restaurants with noisy music?
A.Doubtful. B.Disapproving.
C.Positive. D.Uncaring
4.What could be a suitable title for the text?
A.What People Think of Loud Restaurants
B.Are Customers Made to Eat Quickly?
C.Why Loud Restaurants Are Popular Today
D.Does Loud Music Really Benefit Restaurants?
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