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Prateek Sharma was born into a family of farmers. After 10 years of being a chief manager of Kotak M...
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Prateek Sharma was born into a family of farmers. After 10 years of being a chief manager of Kotak Mahindra Bank, he did a good job and earned a good pay. But Prateek couldn’t continue the corporation life with ease, as his heart was always in farming. So he worked as a banker on weekdays and on weekends travelled 100 km to get to his 5-acre in Dhaba Khurd.
By the end of 2015, Prateek had set up a house on his farm to grow offseason vegetables. Prateek thought he’d quit his job once he was able to earn enough from farming, but this wasn’t an easy decision to make. This was because costs to grow these vegetables were very high, along with the fact that farmers weren’t a part of the value chain and thus couldn’t decide the price of their own vegetables.
Fortunately, Prateek met Vinay Yadav, another educated farmer. They then decided to start their own value chain and sell their vegetables and grains, while skipping the middlemen. The variety of vegetables they grew wasn’t enough, so they decided to form a group of farmers.
Once the plan was ready, the group was registered by the name of Farmer Producer Organization (FPO). However, the trial failed in the first year as most of the farmers were grain growers and had limited knowledge of growing vegetables. However, the largest reason was the switch to organic from chemical.
Luckily, once the soil was used to organic methods, the next round of crops were successful and the FPO had a good amount of produce. So at the end of 2017, Prateek finally quit his job and devoted all his time to farming. Now he’s successful and recently his team has started two farmer resource centers at Dhaba Khurd and Nathrula Canj.
1.Why did Prateek have trouble continuing his life as a banker?
A.He felt it so boring to be a banker.
B.He almost never satisfied his boss.
C.He found farming easier to do well.
D.He was enthusiastic about farming.
2.Why was it difficult for Prateek to decide on quitting his job?
A.The prices of organic products were low.
B.The income from farming wasn’t much.
C.He had no money to put into farming.
D.He found farming produce hard to sell.
3.What did Prateek and Vinay Yadav set about doing after they met?
A.Building their own marketing system.
B.Raising the prices of their products.
C.Switching from chemical to organic.
D.Adding the kinds of vegetables grown.
4.What mainly resulted in the failure of FPO’s first year trial?
A.Their no experience in growing vegetables.
B.Their poor management on the employees.
C.The soil’s not adapting to organic farming.
D.The wrong ways of doing organic farming.
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